Put yourself in your customer’s shoes. Perhaps you’re a parent who has just run out of diapers. Or you’ve got a big pitch at work tomorrow morning and your only dress shirt is at the cleaners. Especially amidst the pandemic, people are minimizing unnecessary social interaction as much as possible, bringing online ordering to an all-time high. And what’s the big draw about shopping via the web? That’s right: convenience.

Now, let’s bring it back to your online store. The goal of your online platform is to keep your customers interested long enough to place that order. How do you do that? Firstly, you present them with an amazing product. Chances are if they’re on your site, you’ve got what they’re looking for. Secondly, you present them with a seamless checkout process that is clear, concise, and user-friendly. Thirdly, comes the order fulfillment. This is where we step in. To encourage your customers to press that “place order” button, your online store needs to offer competitive delivery options.

Enter same-day-delivery! The new gold standard of order fulfillment that Amazon has transitioned from luxury to a business must-have. Now, if you’re thinking that’s out of reach for your online store, think again. Same-day delivery can be your business’s standard too, without bringing you to bankruptcy.

Same-Day Shipping vs. Same-Day Delivery

Before we go any further, it’s important to note the key differences between these two services. When your customer’s order leaves the warehouse on the same day of purchase, that’s same-day shipping. However, to take it a step further, same-day delivery means that your customer’s order will be delivered on the same day it was purchased.

While these two terms are used interchangeably, they promise very different outcomes. If your customer is promised same-day delivery, but your business only guarantees that the order will be shipped that day, customer disappointment is a given.

To ensure that you’re providing reliable delivery dates, note that same-day shipping likely adds a whole business day to the delivery process. Whereas same-day delivery guarantees your customer gets their order that very day.

The Impact of Same-Day Delivery

More and more consumers are expecting faster delivery rates. To edge out your competition, you need to offer the best services to your customers. To showcase just how important same-day delivery is, here are some statistics on how delivery impacts consumer orders:

• 41% of consumers are willing to pay an additional charge for same-day delivery, while 24% would pay even more to receive orders within a 1–2-hour window from placing the order.
• 55% of Millennials and 56% of GenXers prefer ordering online to shopping in stores.
• Over 70% of consumers state that convenience is their top reason to shop online.
• With a high demand for same-day delivery, only 50% of online retailers offer same-day services, which fails to meet consumer expectations.
• With the holidays approaching, consumers state that they’re 78% more likely to purchase from online stores offering same-day delivery.

How Can Your Business Offer This Feature?

Successfully delivering on this service is no simple feat without the proper infrastructure. It requires a combination of coordinated operations, efficient courier services, and advanced technology to get right.

Compared to larger companies with plentiful resources, smaller businesses may be intimidated by the process. However, if you have a small business, you can still offer same-day delivery with the resources available to you. But how can you guarantee this without investing in your own distribution center and fleet of delivery trucks? Easy! You partner with a third-party logistics company (3PL) to make same-day delivery a reality.

Final Mile Delivery

To bring the fastest and most efficient delivery options to your customers, our team at Raven Force Couriers offers express, scheduled, and same-day delivery options. Whether your customer needs their order delivered within an hour of ordering or by 5pm that night, we have the infrastructure to work within tight time constraints. Our final mile delivery service includes tracking, contactless handoff, and proof of delivery to ensure the satisfaction of your customers.

How Our 3PL Will Work for You?

At Raven Force Couriers, we offer all-round order fulfillment services to streamline your business. Our point-to-point fulfillment solutions take the hassle out of the logistics, allowing you to focus solely on your business. Big or small, we have the facilities, technology, and staff to handle the job. From accepting orders and storing inventory to packaging and delivery, your business can grow in efficiency while maximizing income. Contact us today to learn more about how we can excel your online business.